AI Insights · Timothy · April 2025
Top 5 Fashion Games on iOS in UAE: Q1 2025 Performance
Explore the performance of the top 5 fashion games on iOS in the UAE during Q1 2025, highlighting trends in downloads, revenue, and active users.
The first quarter of 2025 saw varied performance among the top fashion games on iOS in the United Arab Emirates. Here, we delve into the weekly trends for downloads, revenue, and active users, based on data from Sensor Tower.
Satiszone: Perfect ASMR Tidy experienced fluctuations in weekly revenue, peaking at approximately $64 in late March. Downloads began strong, with over 2K in early January, but gradually declined to around 787 by the end of March. Active users increased significantly, reaching over 6K in early February, before stabilizing around 5.3K towards the quarter's end.
Skincare Time: Makeover ASMR showed minimal revenue activity, with occasional peaks such as $19 in late January. Downloads started at 2.2K and saw a resurgence in March, culminating at 1.7K. The active user base decreased from 2.8K in January to 1.2K by March's end.
Hair Tattoo: Barber Shop Game maintained steady downloads, starting at 226 and reaching 1K by March. Revenue was mostly stagnant, except for a brief $10 increase in late March. Active users grew from 7.4K in December to a peak of 12.8K in early March, before settling at 11.8K.
Which Dress? Left or Right had no revenue but saw consistent download activity, starting at 1.4K, with notable growth in early March at 1.8K. Active users increased steadily, reaching over 5.3K in mid-March before a slight decline to 4.7K at quarter's close.
Makeup Stylist -DIY Salon game recorded a gradual revenue increase, peaking at $107 in late March. Downloads showed an upward trend, starting at 1.1K and rising to 1.2K by March. Active users remained robust, with slight fluctuations, ending at approximately 13.5K.
For more detailed insights and analysis, visit Sensor Tower's platform.
